Directed by Tim Godsall, this take on a fry that falls beneath a car seat beat out McDonald's global network of agencies to kick off their 9th quinquennial worldwide convention, preceding the CEO's address. The film was so well received by the 40k+ attendees that McDonald's decided to air it during the upcoming Oscar Awards and Super Bowl Pregame show (with the game time slots having all been taken 😩). 🏆 Cannes Lions, Hugos, AICP, Shots
Event Video / Television:
McDonald's 9th quinquennial World Wide Convention:
